Steve Jobs: A Dream Turns Into Reality! Part 1

After reading and digesting the biography of Steve Jobs by Walter Isaacson, I had to put it down for some months to let its contents marinate within me.  This book was really an in-depth epic biography.  Apple computers have been in the background of my life, helping myself and others to accomplish various tasks.  Apple products have been a part of the soundtrack of the creative persons life helping them to create more beauty or even sonic excellence.  I remember a friend of mine who was a producer I knew back in the 80’s using an Apple Classic to sequence a track he was putting together.  I had heard of Apple computers at this time, but I never saw one in person.  It was an off white distinctive box that eventually grew into other shapes and colors over the years.  One thing that is absolutely for sure is that most of the creative individuals from many different fields of endeavor tend to mentally and physically reach for the Apple first.  There is an ease of use and a level of simplicity that allows the creative person to take on complex tasks without their workflow being hindered.  One of the most important keys I got from reading Steve Jobs biography was that he was not just a technology wizard, but a true artist.  He combined the brilliance of the engineers around him, his visionary business acumen,the polish of his inborn artist mentality, and acute perfectionism to create superior products.

Steve Jobs had a side to him that demanded artistic excellence when it came to the shape, size, look, feel, and weight of his products.  Only an artist would continuously reject several versions of a new product until it was literally fashioned into a work of art.  Apple products have a subtle artistic mystique which make consumers  feel that they are part of an elite club.  When you back up the external appearance with super rock solid technology you end up with a winning combination.  Steve Jobs also had a spiritual side that must have been an additional (unseen) component that was built into the texture of the products he imagined and brought into being.  Walter Isaacson writes of Steve Jobs artistic leanings by sharing his additions of Serif and Sans Serif typefaces to Apple computers.  He states:

“It was yet another example of Jobs consciously positioning himself at he intersection of the arts and technology.  In all of his products, technology would be married to great design, elegance, human touches and even romance.”

These words explain why the world at large seem to absolutely adore Apple products as if they were sacred objects.  After reading this book I have realized that Steve Jobs has put as much time, thinking, and consideration into the design of an Apple product (or even packaging) as the technology components contained within.  The combination of excellence when it came to design and technology is what helped  Steve Jobs turn a dream into a reality.  Part 2 will delve much deeper into the artistic and creative side of Steve Jobs.  Stay tuned!

Tags: apple, computers, entertainment, film, hip hop, Ipad, iphone, ipod, Ipod touch, james hamlett, lifestyle, music, pop music, producer, publisher, self empowerment, self help, steve jobs, technology, writer

Category: Entertainment News, Tech Talk